Ebook – The Future of Customer Interactions

Conversations are the foundation of successful businesses. Good conversations are not an ‘add-on.’ It is the lifeline of your business and a measure of how well it is doing.

We are moving to a world where customers expect to engage with brands at any time, across multiple devices, channels and touchpoints. Customers also expect interactions to be in tune with their personal preferences and schedules.

According to recent Accenture research, 61% of leading companies say their customers’ expectations are shaped by the most relevant, real-time and dynamic experiences they encounter across all industries.